If you’re here, you’re probably tired of the 6sense pricing or maybe it just ain’t hitting your B2B lead gen goals anymore. Been there. I’ve tested a ton of B2B lead generation tools, and here are my fav 6sense alternatives that actually deliver leads and not just hype.
Let’s get into it 👇
1. ZoomInfo
ZoomInfo is still the king of B2B leads databases—no question.
What I like:
- Massive contact database (millions of direct dials + emails).
- Intent data is super accurate—way better than most I’ve tested.
- Integrates with everything (HubSpot, Salesforce, you name it).
What sucks:
- Pricey AF. SMBs beware.
- UI feels a bit bloated—steep learning curve if you’re new.
Best for: Teams with budget who want serious intent data + enrichment.
Pricing: Custom (aka, if you gotta ask, it’s expensive).
2. RocketReach
I was surprised by how solid RocketReach was, especially for the price.
Why it’s good:
- Clean and simple UI. Dead easy to use.
- Decent-sized business leads database, especially for emails.
- Great for prospecting from LinkedIn—just pop the plugin.
What I didn’t love:
- No real-time intent data.
- Phone numbers can be hit or miss.
Best for: Quick outreach campaigns without breaking the bank.
Pricing: Starts around $40/mo—good bang for your buck.
3. Kaspr
Kaspr is like the scrappy little brother of ZoomInfo—but it punches way above its weight.
What stood out:
- Chrome extension is slick—grabs verified phone numbers and emails fast.
- Live LinkedIn scraping (super handy for SDRs).
- Simple UI, no fluff.
Downsides:
- Smaller database than others here.
- Some contact info can feel a bit EU-heavy.
Best for: Small teams who live on LinkedIn and want real numbers.
Pricing: Freemium + paid plans starting at €49/mo.
4. LeadIQ
LeadIQ is built for prospecting, and it does it well.
What’s good:
- Clean workflows—captures leads + pushes straight to CRM.
- Decent lead generation database for North America.
- Strong LinkedIn integration.
Not-so-great:
- Weak global coverage.
- Intent data is meh.
Best for: SDRs and BDRs doing outbound at scale.
Pricing: Starts at $75/user/month.
5. Apollo.io
I’ve been loving Apollo lately—it’s an all-in-one beast.
Why I keep using it:
- Massive B2B leads database with verified contacts.
- Sequencing built-in—no need for separate outreach tool.
- Filtering is insanely detailed (job changes, funding rounds, etc.).
Cons:
- UI can get laggy with big lists.
- Not as strong on intent data as ZoomInfo or 6sense.
Best for: Teams who want to run prospecting and outreach in one place.
Pricing: Free plan is solid. Paid starts at $49/mo.
6. SalesIntel
SalesIntel is like ZoomInfo’s more affordable cousin with a human-verified twist.
What I dig:
- Human-verified contacts = way fewer bounces.
- Intent data + firmographics are on point.
- Strong enrichment features for your existing B2B leads database.
What I didn’t love:
- UI feels clunky.
- Smaller database than ZoomInfo or Apollo.
Best for: Mid-size teams needing reliable, verified business leads.
Pricing: Starts around $99/user/month.
7. LeadSwift
Kinda under-the-radar, but LeadSwift surprised me.
Why it’s cool:
- Pulls B2B lead data from Google Maps, LinkedIn, and niche directories.
- Great for local lead gen (agencies will love this).
Cons:
- More useful for SMB/local leads than enterprise.
- Limited integrations.
Best for: Agencies or freelancers targeting local businesses.
Pricing: Starts around $47/mo.
8. LeadScrape
Old-school look, but LeadScrape still pulls solid contact lists.
What works:
- Fast bulk scraping from websites and directories.
- One-time license—no recurring fee if you don’t want.
What doesn’t:
- Data freshness is hit or miss.
- Weak filtering options compared to Apollo or ZoomInfo.
Best for: Cheap bulk data pulls with no strings attached.
Pricing: One-time from $97/license.
9. Skrapp.io
Skrapp is one of the easiest tools I’ve used for email hunting.
Why I like it:
- Chrome plugin nails emails right from LinkedIn.
- Good accuracy, esp. for B2B.
- Simple dashboard—no fluff.
What’s meh:
- Limited phone numbers.
- No intent data, enrichment, or CRM depth.
Best for: Freelancers or small teams doing simple outreach.
Pricing: Starts free, paid from $49/mo.
10. Snov.io
I use Snov.io when I want email hunting + automation in one place.
Why it rocks:
- Combines lead generation, email verification, and drip campaigns.
- Smart email finder with high deliverability.
What needs work:
- Not great for phone numbers.
- Some workflows feel clunky vs. Apollo.
Best for: Startups and bootstrappers running cold outreach.
Pricing: Free plan available. Paid starts at $39/mo.
11. GetProspect
Super focused on LinkedIn scraping, and it does the job well.
What I liked:
- Chrome extension is fast + super clean.
- Exports directly to CSV or CRM.
- Email accuracy is decent for the price.
Downsides:
- Lacks intent data, enrichment, or advanced filtering.
- Limited database outside of LinkedIn.
Best for: LinkedIn prospecting on a budget.
Pricing: Free plan + paid starts at $49/mo.
12. TaskDrive
TaskDrive is a lead gen service—not just a tool—and the humans behind it are 🔥.
Why it’s different:
- You get a dedicated VA for building custom B2B leads lists.
- You can request anything—super niche targeting is possible.
What’s tricky:
- Not instant—it’s a service, so slower than self-serve tools.
- Higher cost if you want large volumes.
Best for: Founders who want zero DIY and ultra-targeted lists.
Pricing: Custom, usually from $499/mo.
13. LeadFuze
LeadFuze lets you build lead lists automatically while you sleep.
Why it’s cool:
- Fuzebot auto-pulls fresh leads based on your filters.
- Syncs with CRMs + email tools easily.
- Focused on salespeople who want a “set it and forget it” vibe.
Cons:
- Database isn’t as big or fresh as ZoomInfo.
- UI can be confusing at first.
Best for: Sales teams needing hands-off B2B lead generation.
Pricing: Starts at $147/mo.
14. Instantly.ai
If cold email is your thing, Instantly is the growth hacker’s dream.
Why I use it:
- Unlimited sending accounts = scale fast.
- Native warm-up + email rotation = higher deliverability.
- B2B contact database is getting better.
Downsides:
- Lead quality can vary.
- Not really a full-on CRM.
Best for: Cold emailers and growth hackers who care about deliverability.
Pricing: Starts at $37/mo.
15. Brevo (formerly Sendinblue)
Not your typical B2B data tool, but Brevo has serious email automation chops.
Why it’s here:
- Great for nurturing leads once they’re in your funnel.
- Drag-and-drop campaigns, CRM, SMS, and email all-in-one.
What’s missing:
- No built-in lead database or enrichment.
- Not great for outbound prospecting.
Best for: Email marketing + lead nurturing, not data mining.
Pricing: Free plan available. Paid starts at $25/mo.
16. LeadZai
LeadZai isn’t your typical B2B lead gen tool—it’s more of a paid ads meets lead generation platform built for local service businesses and agencies.
Why it’s interesting:
- Built-in AI recommends and runs Google/Facebook ads for you.
- Funnels, landing pages, and CRM baked in—great for small biz automation.
What I didn’t love:
- Not ideal for outbound sales or scraping B2B lead databases.
- Feels more like a simplified marketing platform than a true B2B leads provider.
Best for: Agencies and local businesses that want to automate paid lead gen without a big team.
Pricing: Starts around €39/mo depending on your country.
17. Leadfeeder (Now Dealfront)
Leadfeeder is all about visitor tracking—not contact lists.
Why it’s cool:
- Tells you which companies visit your site, even if they don’t convert.
- Easy CRM integration + auto-tagging.
What’s meh:
- No emails/phones unless you enrich with another tool.
- Doesn’t replace a true lead generation database.
Best for: B2B sites with traffic that want to ID anonymous visitors.
Pricing: Free plan available. Paid from €139/mo.
18. UpLead
UpLead is super underrated for verified B2B contacts.
Why I keep recommending it:
- 95%+ verified emails—very few bounces.
- Filters are clean, data is updated regularly.
Downsides:
- Smaller database vs. ZoomInfo/Apollo.
- UI feels a bit dated.
Best for: SMBs that want quality over quantity.
Pricing: Starts at $99/mo.
19. Lead411
Lead411 combines human-verified data with intent and trigger events.
What stood out:
- Excellent trigger data—funding, hiring, growth signals.
- Good balance of contact depth + enrichment.
What’s missing:
- UI needs work.
- Intent data isn’t as deep as 6sense or ZoomInfo.
Best for: Mid-market sales teams wanting verified B2B leads.
Pricing: From $99/month.
20. Overloop
Overloop (formerly Prospect.io) is a prospecting + outreach combo tool.
Why it’s decent:
- Email finder, sequencer, and CRM all-in-one.
- Built-in cold email campaigns + LinkedIn steps.
Cons:
- Database isn’t as big as other lead generation platforms.
- Email accuracy can vary.
Best for: Small sales teams doing full-cycle outbound.
Pricing: Starts at $99/mo.
21. Hunter.io
Super clean and super useful—Hunter is an OG email hunter.
Why I still use it:
- Finds and verifies professional emails fast.
- Domain search is 🔥 for mapping company emails.
What’s limited:
- No phone numbers.
- No sequencing or enrichment.
Best for: Freelancers and small teams hunting emails, nothing else.
Pricing: Free plan + paid from $49/mo.
22. Coldlytics
Coldlytics is like having a team of researchers in your back pocket.
What I liked:
- Human-verified, ultra-targeted lead lists.
- Perfect for niche B2B targets (real estate, SaaS, etc.).
What’s weak:
- Slower than self-serve tools.
- Smaller scale unless you pay more.
Best for: Marketers who want niche, high-quality data without DIY.
Pricing: Starts at $99/mo.
23. Seamless.ai
Seamless claims real-time B2B data—and it kinda delivers.
Why it’s solid:
- AI-backed contact finder updates on the fly.
- Strong LinkedIn + CRM sync.
What bugs me:
- Data quality is inconsistent.
- Lots of upsells, kind of a pain.
Best for: SDRs who want speed + volume over perfection.
Pricing: Free trial + paid from $147/mo.
24. LeadsGorilla
Totally different vibe—LeadsGorilla is for hyper-local B2B targeting.
Why I’d use it:
- Pulls leads from Google Maps, Yelp, FB, etc.
- Built-in client audit tools (great for agencies).
What’s not ideal:
- Not for SaaS or global B2B.
- Data enrichment is basic.
Best for: Local marketers and digital agencies.
Pricing: One-time from $37.
25. Lusha
Lusha is slick, simple, and made for LinkedIn hunters.
Why I rate it:
- Great Chrome extension—fast email/phone grab.
- Clean UI and high match rate.
Weak spots:
- Free plan is super limited.
- Smaller contact database vs. bigger players.
Best for: Recruiters, SDRs, and small teams doing outbound.
Pricing: Free plan + paid from $29/mo.
26. Clay
Clay is one of the most flexible data tools I’ve ever used.
Why it’s wild:
- Automate prospecting with APIs, workflows, scraping, etc.
- Integrates with hundreds of data sources—fully customizable.
Why it’s not for everyone:
- Big learning curve.
- Can break easily if you don’t know what you’re doing.
Best for: Advanced users, growth hackers, and marketers who love automation.
Pricing: Free trial + paid from $149/mo.
27. Datanyze
Datanyze focuses on technographics—who uses what software.
Why I like it:
- Great for SaaS prospecting (find folks using competitors).
- Decent email finder + Chrome extension.
Cons:
- Smaller database overall.
- Phone numbers are sparse.
Best for: SaaS sales reps and tech-focused marketers.
Pricing: Free trial + paid from $39/mo.
28. Dun & Bradstreet (DNB)
DNB is old-school but still powerful for enterprise data.
What works:
- Deep company data: financials, hierarchy, risk scores, etc.
- Trusted by big orgs and finance-heavy teams.
What’s outdated:
- Not built for modern outreach or cold emails.
- UI is clunky, and integrations can feel 2005-ish.
Best for: Enterprises needing verified B2B company intelligence.
Pricing: Custom pricing—usually $$$.
Final Thoughts
If 6sense feels like too much—too complex, too pricey, or just not a fit for your team—there are tons of killer B2B lead generation tools out there that get the job done without the enterprise baggage. I’ve personally tested everything from lean tools like Lusha and Hunter.io to full-blown platforms like Apollo and ZoomInfo, and the real winner depends on what you actually need.
If you’re after volume + automation → check out Apollo or Instantly.
If you care more about quality and accuracy → UpLead, Lead411, or Coldlytics are solid picks.
For intent-driven selling → SalesIntel or even Leadfeeder (now Dealfront) can add serious value.
Wanna get nerdy with workflows? Clay is crazy powerful.
Bottom line—don’t just follow the hype. Try a few, mix and match if needed, and build a stack that works for your process. There’s no “best,” just what’s best for you.
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