Look, I’ve used Dun & Bradstreet for years. It’s a decent player in the B2B lead gen space, but man, it’s not cheap and it often feels… clunky. So, if you’re tired of bloated pricing and want faster, fresher, and sometimes just cooler alternatives, I got you.
I’ve tested a bunch of B2B Leads Database Providers and here’s my take on the best ones that give DNB a serious run for its money in 2025.
1. ZoomInfo – The OG Powerhouse
How it works:
ZoomInfo’s a beast. Massive lead generation database, super detailed company and contact profiles, org charts, intent signals – all the good stuff.
What I liked:
- Data depth is 💯 – verified emails, job titles, even tech stack info.
- Their intent data is actually usable.
- Solid integrations with CRMs (Salesforce, HubSpot, etc.)
What I didn’t like:
- The price. ZoomInfo ain’t cheap.
- Interface feels a bit corporate. Not very sexy.
Price:
Custom pricing (translation: $$$$). Good for larger teams.
Verdict:
Top-tier, no doubt. If budget’s not an issue, this one’s hard to beat.
2. RocketReach – Email Finder That Just Works
How it works:
You drop in a name or company, and boom – it pulls up verified contact info. Think LinkedIn meets an email sniper.
What I liked:
- Dead simple UI.
- Affordable.
- High accuracy rates (especially for emails).
What I didn’t like:
- Not great for bulk prospecting.
- Less company insights than others.
Price:
Starts around $39/mo. Great bang for your buck.
Verdict:
Perfect for solo reps or small teams who just want accurate business leads fast.
3. Kaspr – Real-Time Contact Goldmine
How it works:
Kaspr is a Chrome extension that scrapes B2B contact data directly from LinkedIn. Real-time phone numbers, emails, the works.
What I liked:
- Real-time lead gen = fresh contacts.
- Super intuitive tool.
- WhatsApp/CRM integration is slick.
What I didn’t like:
- Still growing – not as deep as ZoomInfo or Apollo.
- Some inconsistency with mobile numbers.
Price:
Freemium model + paid plans. Very affordable.
Verdict:
Great if you live on LinkedIn. A solid B2B lead generation tool for hustlers.
4. LeadIQ – Smart Prospecting for Sales Teams
How it works:
LeadIQ combines lead enrichment, sequencing, and outreach. It’s all about smarter prospecting, less manual grind.
What I liked:
- Real-time data capture while prospecting.
- Nice integrations with email outreach tools.
- It nudges you to personalize – big W.
What I didn’t like:
- Data accuracy can vary.
- UI is a little clunky in places.
Price:
Starts around $60/month. Not bad for what you get.
Verdict:
If you’re doing outbound sales and hate copy-pasting data, this is for you.
5. Apollo – Best All-in-One Sales OS
How it works:
Apollo mixes lead gen database, email outreach, and CRM-lite into one sleek platform. Total sales engagement suite.
What I liked:
- 275M+ contacts? Yes please.
- Built-in email sequencing is 🔥.
- Filters are crazy detailed.
What I didn’t like:
- UI overload at first – it’s a lot.
- Customer support is hit or miss.
Price:
Free plan available. Pro plans start at $49/month.
Verdict:
Best all-in-one if you want a B2B lead generation company with outreach built in. Huge value.
6. SalesIntel – Human-Verified Data (Finally!)
How it works:
They focus on human-verified B2B contact data – no AI guesswork, real people verify the info.
What I liked:
- Super clean database – high accuracy.
- Intent data is strong.
- Can plug right into your CRM.
What I didn’t like:
- UI feels a bit 2015.
- Not the cheapest, but you get what you pay for.
Price:
Mid to high-range. Worth it if quality’s your thing.
Verdict:
Solid if you need clean, verified B2B leads and hate bounce-backs.
7. LeadSwift – Lightweight, Easy Prospecting
How it works:
This one’s made for speed – grab business data, filter by niche, and export. Simple.
What I liked:
- Ridiculously easy to use.
- Affordable pricing.
- Fast results for local and niche scraping.
What I didn’t like:
- Limited on deeper company intel.
- Not ideal for huge teams.
Price:
Low-cost. Great for small biz or freelancers.
Verdict:
If you want a lean, fast lead generation database, this one’s clutch.
8. LeadScrape – Old School But Gets the Job Done
How it works:
Desktop software that scrapes local B2B leads like a boss. Great for geo-targeting.
What I liked:
- One-time license – no monthly fees.
- Offline scraping = no server limits.
- Good for niche industries.
What I didn’t like:
- Windows only. C’mon guys.
- Interface feels like XP era.
Price:
One-time fee. Cheap.
Verdict:
Old-school vibes, but still a beast for local lead scraping.
9. Skrapp – Simple LinkedIn Email Finder
How it works:
Chrome extension that grabs email leads off LinkedIn. Quick and efficient.
What I liked:
- Easy LinkedIn integration.
- Solid email accuracy.
- Clean dashboard.
What I didn’t like:
- Email only – no phone numbers.
- Small database.
Price:
Starts around $49/month.
Verdict:
A solid budget pick for finding B2B contact info fast from LinkedIn.
10. Snov.io – Cold Outreach Meets Lead Gen
How it works:
It’s an email outreach platform + lead finder combo. Think Apollo lite.
What I liked:
- Automation is slick.
- Built-in email verifier.
- Great value for solo SDRs or small teams.
What I didn’t like:
- UI can lag.
- Not as many data points as bigger players.
Price:
Free plan available. Paid from ~$30/month.
Verdict:
Excellent B2B lead generation tool for cold email lovers on a budget.
11. GetProspect – Affordable Email Finder
How it works:
Scrapes email contacts using LinkedIn data + smart filters.
What I liked:
- Clean and simple UX.
- LinkedIn + email export = fast pipeline building.
- Affordable.
What I didn’t like:
- No deep firmographics.
- Weak phone data.
Price:
Free tier, paid plans start cheap.
Verdict:
Great starter tool for small sales teams or freelance prospectors.
12. TaskDrive – Fully Done-For-You Leads
How it works:
You outsource your lead research to a virtual SDR team. They do all the manual work.
What I liked:
- Saves a ton of time.
- Good quality custom leads.
- Scales nicely if you hate hiring in-house.
What I didn’t like:
- More expensive than DIY tools.
- You need to give clear SOPs.
Price:
Custom pricing. Starts around $1k+/mo.
Verdict:
Perfect for founders who’d rather focus on closing than scraping.
13. LeadFuze – Smart Lists + AI Targeting
How it works:
AI-powered lead gen database that builds targeted lists based on roles, tech stack, industry, etc.
What I liked:
- Smart filters.
- Works nicely with CRMs.
- AI prospecting is decent.
What I didn’t like:
- Data isn’t always fresh.
- A little overpriced for the value.
Price:
Starts around $132/month.
Verdict:
Nice if you want semi-automated list building and hate filter fatigue.
14. Instantly – Cold Email Game-Changer
How it works:
Cold email outreach tool + inbox warmup + campaign manager. Not just for lead gen, but great for conversions.
What I liked:
- Inbox rotation = no deliverability issues.
- Easy-to-build campaigns.
- Integrates with scrapers like Snov.io, Apollo, etc.
What I didn’t like:
- No contact data built-in – you need to import leads.
- UI could use a polish.
Price:
Starts at $37/month.
Verdict:
Killer for email-first teams who already have their lead database dialed in.
15. Brevo (formerly Sendinblue) – Email + CRM Combo
How it works:
Full CRM + email marketing + pipeline tool. Not a lead finder, but plays well with other tools.
What I liked:
- All-in-one platform for email + automation.
- Super intuitive.
- Nice for nurture flows.
What I didn’t like:
- Not a source of leads itself.
- More “marketing” than “prospecting”.
Price:
Free plan + cheap upgrades.
Verdict:
Pair it with a lead generation platform and you’ve got a full funnel.
16. Leadzai – AI-Driven Ads + Lead Gen Combo
How it works:
More ad automation than raw data scraping. It helps SMBs run paid campaigns that convert into qualified business leads.
What I liked:
- Fully automated campaigns.
- AI suggestions are on point.
- Ideal for local/small biz.
What I didn’t like:
- Not a true lead database.
- Limited control over targeting.
Price:
Pay-per-lead model. Flexible pricing.
Verdict:
Not your classic lead generation company, but gold if you want traffic + leads without managing ad tech.
17. 6sense – Intent-Based Selling Engine
How it works:
Super smart account-based marketing platform. Tracks buying intent and helps you strike at the right moment.
What I liked:
- Predictive AI is wild.
- Killer for enterprise deals.
- Deep account insights.
What I didn’t like:
- Steep learning curve.
- Requires a fat budget.
Price:
Enterprise pricing. Think $$$$.
Verdict:
If you’re selling big-ticket B2B, this is your crystal ball. But not for early-stage startups.
18. Leadfeeder – Track Anonymous Website Visitors
How it works:
Turns your site traffic into company names, even if they don’t fill out a form. Wild.
What I liked:
- Super insightful for inbound sales.
- Tells you who visited what page.
- Plays well with CRMs.
What I didn’t like:
- Doesn’t give direct contact info.
- Mostly IP-based – some false positives.
Price:
Free version available. Paid from $100+/mo.
Verdict:
Nice add-on for inbound teams. Not a standalone B2B leads platform, but a sneaky good lead signal.
19. UpLead – Clean, Real-Time Contact Data
How it works:
Database-driven B2B contact finder with real-time email verification baked in.
What I liked:
- Zero bounce rate promise.
- Super filterable.
- Fast exports, smooth UI.
What I didn’t like:
- Less international coverage.
- Smaller dataset than Apollo or ZoomInfo.
Price:
Starts around $74/month.
Verdict:
Solid value. One of my fave lead generation databases for clean lists without bloat.
20. Lead411 – Trigger-Based Outreach
How it works:
Monitors sales triggers (like funding, hiring, etc.) and sends you hot B2B leads.
What I liked:
- Great for catching people when they’re ready to buy.
- Smart alerts.
- Direct dials included.
What I didn’t like:
- UI feels a bit clunky.
- Some triggers are generic.
Price:
From $99/month.
Verdict:
Underrated. Great for timing-based outreach and business lead generation with intent.
21. Overloop – Cold Outreach Simplified
How it works:
Email sequences, LinkedIn touchpoints, and CRM – all rolled into a clean interface.
What I liked:
- Email + LinkedIn combo.
- Visual sequence builder.
- GDPR-compliant.
What I didn’t like:
- Limited lead finding features.
- Mostly built for outreach, not list building.
Price:
Starts at $49/month.
Verdict:
Pair it with a lead source and you’ve got a lean outreach machine.
22. Hunter – Email Finder with a Killer Reputation
How it works:
Finds and verifies emails by domain. Super lightweight, super useful.
What I liked:
- Ridiculously fast.
- Chrome extension is a must.
- Bulk upload is 💪.
What I didn’t like:
- No phone numbers.
- No sequencing.
Price:
Free for light use. Paid from $49/mo.
Verdict:
The GOAT for email lookup. Just bring your own list.
23. Coldlytics – Hand-Built Cold Lists
How it works:
You submit a request and humans build out your ideal lead list. Very custom.
What I liked:
- Hyper-targeted lists.
- They actually understand ICPs.
- Great for niche B2B markets.
What I didn’t like:
- Slower than self-serve tools.
- Can get pricey if you’re scaling.
Price:
Custom pricing based on volume.
Verdict:
Hands-off lead generation. Awesome for founders, agencies, or niche B2B.
24. Seamless.AI – Real-Time B2B Contact Discovery
How it works:
Live scraping meets sales data. Generates leads on the fly while you browse.
What I liked:
- Real-time data pull.
- Direct dials + emails.
- Chrome extension is 🔥.
What I didn’t like:
- UI is messy.
- Upsells are aggressive.
Price:
Free version available. Paid starts ~$147/month.
Verdict:
One of the best lead generation tools if you want fresh, accurate data at scale.
25. LeadsGorilla – Local Biz Lead Hunter
How it works:
Finds local businesses that need help (bad SEO, no website, bad reviews), and scores them.
What I liked:
- Niche targeting for local agencies.
- Great for digital marketers.
- Offline biz = easy closes.
What I didn’t like:
- Limited to local.
- UI’s kinda cartoonish.
Price:
One-time pricing model.
Verdict:
Lead goldmine for SEO pros, freelancers, or agency owners pitching local services.
26. Lusha – Easy, Fast B2B Contacts
How it works:
LinkedIn + Chrome = verified contact info. Simple, clean, fast.
What I liked:
- Phone numbers = solid hit rate.
- Great enrichment API.
- Smooth user experience.
What I didn’t like:
- Data cap unless you pay up.
- Email verification isn’t always 100%.
Price:
Free tier. Paid from $39/mo.
Verdict:
One of the top Chrome-based B2B contact tools. Easy add to your stack.
27. Clay – Automations for Lead Gen Nerds
How it works:
Visual tool that lets you connect APIs, scrape the web, enrich data – whatever you want. Automate the whole stack.
What I liked:
- Wild flexibility.
- API-based scraping + enrichment.
- Super nerdy (in a good way).
What I didn’t like:
- Steep learning curve.
- Not for beginners.
Price:
Starts free. Paid from $30+/mo depending on usage.
Verdict:
A dream for technical teams who want to build their own lead generation workflows.
28. Datanyze – Tech-Stack-Based B2B Leads
How it works:
Find leads based on what tech they’re using (think Shopify, HubSpot, etc.).
What I liked:
- Good for SaaS sellers.
- Tech tag filters = powerful targeting.
- Export-ready leads.
What I didn’t like:
- Basic outreach tools.
- Database isn’t massive.
Price:
Starts around $21/month.
Verdict:
Solid tech-driven lead generation tool for software sales teams.
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